Evaluation 3

  What kind of media institution might distribute your product and why?

Examples of major media institutions: Disney, Sony, Times Warner, ITV, etc. The probability of our media product in which could be distributed by some of the major institutions is very low, the reason is because that the chance that this thriller product may make the same amount of profit as a blockbuster is impossible, as people do not know about this, that they may be very cautious with a new media company, as it might be received with low expectations.

Indie: Examples are of National Lottery in which help fund it, especially with the microwave scheme, Film4,  With an independent media company, the probability is pretty high because they may adopt it and then give the necessary funding and time to make several improvements to it. So companies like Film4, and BBC, also FilmLondon can help out with a microwave scheme in which can help with money and a timeline could be able to make and develop it and for it to become a final product.

Once we get a media institution to back us up, the difficult part is what kind of media distribution would be best advised for our thriller, so if the worst scenario is that if the institution may think that next to nobody would see this media product, then it would be released straight to DVD release, and then we would rely on the sales of the DVD/Blu-Ray and how many have bought it, another one can be simultaneous release, in which case, both DVD will be released, and that it will be also released on demand and including few-several prints will be made and that it could increase the amount of people taking notice to this. Another way is via a wide release, it could be more regional or even global, where several to many prints would be released in many locations around the world. And then there is also a platform release, in which it will be a small set of prints in which would be sent to a wide area, where there could be more people seeing this. In a way, a straight to DVD/Blu-Ray release would be a better reason as because it would cause less issues with budget as there would be some people who would take a liking for something like this.

In reality however, the main issue is that our thriller is not even complete, that we only have 2-ish minutes of a thriller opening, so there would be little to no chance of anyone backing and distributing our thriller, so the way how we can promote our thriller is via a few ways, the first way is to post it onto YouTube, and to use tags in which may help out, the second is to tell people that we know that we have made it, so that means, the use of word of mouth to promote our thriller, and also, another way that it can be promoted is via the use of social media, in which the popular examples like Facebook and Twitter can be used to rile up some conversation about this.